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How to Plan a Music Rollout

thuy & Anh Vu
Artist & Artist Manager

How to Plan a Music Rollout - Join us for an in-depth conversation with artist thuy and her manager, Anh Vu, as they discuss what it takes to have a successful album rollout—all without the backing of a traditional record label. thuy will share insights from her own journey, exploring her social media strategy, how she engages with fans across various online media platforms, and the importance of leveraging digital tools for independent album releases.

What You Will Learn:

  • How the sped-up version of Thuy’s song Girls Like Me Don’t Cry generated over 10 million creates on TikTok, driving success across streaming services like Apple Music and radio stations.
  • The impact of releasing sped-up and slowed-down versions of tracks to extend the life cycle of a music release.
  • Thuy’s creative process behind everything from her social media, content creation, filming a music video, to designing an album cover
  • How she engages with a global audience and chooses tour dates accordingly
  • How Thuy and Anh set the perfect album release date by aligning it with industry trends.
  • Tips for getting on playlists, using streaming services, and engaging fans across social platforms to support your release.

Why Thuy and Anh are Our Go-To Experts:

  • Thuy has organically built a global fanbase through her strong presence on social media platforms.
  • Anh Vu has been instrumental in crafting and executing strategic album rollouts without the backing of a traditional label.
  • Together, they’ve led to major playlist placements, charting success, and sustained fan engagement.

Who Should Watch:

  • Independent artists with a new music release coming up who is looking to learn strategies for a successful album release.
  • Managers interested in optimizing their album release strategy for their artists.
  • Creatives who want to understand the importance of social media content creation and fan engagement.
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